The Red Flag Campaign

The Red Flag Campaign is a social norms campaign designed to address dating violence and promote the prevention of dating violence on college campuses. The campaign was created using a “bystander intervention” strategy, encouraging friends and other campus community members to “say something” when they see warning signs ("red flags") for dating violence in a friend’s relationship. The campaign posters reflect racially and ethnically diverse models, and illustrate both heterosexual and same-sex relationships.

The goal is to increase the likelihood that friends and other campus community members will “say something” when they see warning signs ("red flags") for dating violence in their friend’s relationship.